Biz Briefs of the Week: June 21, 2012

Baptist Sports Medicine opens

Baptist Sports Medicine, an 11,000-square-foot sports medicine facility at Baptist Eastpoint, opened to patients on Monday, June 18. The new facility will offer care for area athletes’ injuries and sports performance training, and will provide athletic trainers to area schools and professional teams. The facility is equipped with 11 sports medicine-trained physicians, private treatment rooms, a physical therapy gym, indoor turf field, portable pitching mound, rubberized running lane,  rock-climbing wall and more.

An opening ceremony was held on Friday, June 15, during which Assumption High School runners Sarah Crawford and Meghan Carrico ran on the facility’s rubberized track, breaking through the finish line ribbon to dedicate the facility. Physicians and leaders who have helped develop the sports medicine program held the ribbon.

Baptist Sports Medicine is located at Baptist Eastpoint, 2400 Eastpoint Parkway. For more information, visit

New Bee Hive Memory Care Home on Smyrna

Bee Hive Homes of Smyrna broke ground on a new assisted living facility planned for 8802 Smyrna Parkway in a formal ceremony on Tuesday, June 5. The event featured the unveiling of the nation’s newest Bee Hive Home, dedicated exclusively to the care of Alzheimer’s and dementia residents.  Members of the media, the mayor’s office, and the Alzheimer’s and senior care community attended, as well as members of the public.

Bee Hive Homes is the nation’s leader in small assisted living homes for the elderly.  Currently the oldest and largest franchise organization in the assisted living industry, Bee Hive Homes currently has some 150 homes operating across 14 states.

This newest Bee Hive Memory Care Home is owned and operated by Mark Hegele of LaGrange, KY, and will feature state-of-the-art design and techniques in its approach to dementia care and will offer 20 private suites. For more information visit

Norton Suburban Hospital provides in-room spa services, valet parking

Joseph’s Salon & Spa has partnered with Norton Women’s Care in hopes of transforming an expectant or new mother’s hospital stay into one of relaxation and rejuvenation. Joseph’s now offers in-room spa services and Aveda aromatherapy to patients, on the mother/baby and antepartum units at Norton Suburban Hospital, future home of Norton Women’s Hospital and Kosair Children’s Hospital – St. Matthews. Expectant mothers on inpatient bed rest, who may be at the hospital for a long period of time, are also given Aveda toiletry gift bags to use during their stay.

In-room spa services include everything from pedicures to massages, hair styling and more. While the spa services have started by serving mothers and fathers visiting the facility, the services will become available to all patients of the hospital upon completion of the transformation in 2014.

In addition to the spa services, starting on Monday, June 18, valet service will be available at two entrances at Norton Suburban Hospital. From 6 a.m. to 5 p.m. on weekdays, staff provided by Towne Park will assist patients and their families by valet parking their vehicles free of charge.

The hospital, which is the future home of Norton Women’s Hospital and Kosair Children’s Hospital   will remain fully functional during construction for its renovation during the next two years. More information is available at

The Healing Place CEO Jay Davidson Named Chairman

The Healing Place has announced that President and Chief Executive Officer Jay Davidson has been named to a newly created position as chairman of the organization, and Karyn Hascal, vice president for mission advancment, has been named as incoming president. While president, Davidson has been responsible for transforming the organization from an emergency overnight shelter into a full continuum of social and medical outreach initiatives for homeless men and women, as well as a nationally recognized and award-winning model addiction recovery program. Hascal, who has over thirty years experience working in the field of substance abuse and community mental health, has served as the vice president for mission advancement of The Healing Place since 2009. The change in leadership will go into effect on Jan. 1, 2013.

The Healing Place is a nationally recognized drug and alcohol recovery program that serves the Louisville area and the Commonwealth of Kentucky. The organization, which began as a homeless shelter in 1989, has since evolved into one of the most effective recovery programs in the United States, serving more than 20,000 people over the past 20 years. For more information on The Healing Place, visit