Rodeo Drive is a one-stop shop for all generations, which was exactly the intention of owner Raquel Koff when she opened the boutiques doors 19 years ago.
Marketing and Advertising director Michelle Tasman â€“ Koffâ€™s daughter â€“ conducts all purchasing for the boutique, relying on current trends and gut intuition to fill the store with styles that range from designer sophisticates to trendy, one-of-a-kind fashions to prom dresses for teens.
â€œWe want our women to feel good and be happy, so weâ€™re honest when they ask our opinion,â€ Koff said. â€œOur biggest motivator is a well-dressed woman.â€
2212C Holiday Manor Center
Photos By CHRIS HUMPHREYS | The Voice-Tribune