Business Briefs of the Weeks • June 19, 2014


The opportunity for American Beverage Marketers (ABM) to develop new Bloody Mary mixes and innovations lies at the heart of an exciting new partnership between the company’s Master of Mixes retail line and Award-winning Food Network Chef Anthony Lamas. The team announces today the launch of the first-ever “Chef Inspired” Bloody Mary Mixes – three new offerings created with Chef Lamas to help continue the momentum of the Bloody Mary craze and build upon the company’s position as the nation’s leading brand in the cocktail mix Anthony Lamas, who has won awards on the Food Network and been honored at the James Beard House more than five times worked with Master of Mixes’ in-house food scientist, Isolde Aubuchon, to help develop new gourmet Bloody Mary’s that feature fresh/quality ingredients, unique spices, abundance of flavor and a bloody mary experience you won’t forget.

“Together we created a culinary inspired Bloody Mary line that reflects layers of flavors and personal passion,” said Lamas. Lamas shared his creative culinary influences and techniques in order to assist Master of Mixes in the creation of this new Bloody Mary Line. The result is three new mixes inspired by Chef Lamas’ farm fresh concept and his Louisville-based Latino/Southern restaurant Seviche to create a more palatable, flavorful, bright product.

The new Chef Inspired Gourmet Bloody Mary line is available in three different flavors: Classic,

Loaded and 5-pepper – each with their own personalities.


The Louisville Triple Crown of Running race directors have officially announced the race dates for next year:
Anthem 5K Fitness Classic – March 7, 2015
Rodes City Run 10K – March 21, 2015
Papa John’s 10 Miler – April 4, 2015

The Louisville Triple Crown of Running was pleased to present a check for $142,639 on June 7 to the 61st Crusade for Children. Since 2002, the race series has contributed more than $1.37 million to the Crusade and is proud to be ranked fourth in civic donors and sixth in overall donors, including all fire departments, to the charity’s 2014 campaign.

The Triple Crown is pleased to announce the continuing support of their Presenting Sponsor, Novo Nordisk Pharmaceuticals, Inc. 2015 marks the 12th consecutive year that Novo Nordisk will sponsor the popular road race series. Novo Nordisk is a world leader in diabetes care. Working as a leader to improve diabetes prevention and treatment, Novo Nordisk strives to be the preferred partner for employees, patients, health care providers and others in the health care system who share its vision to defeat diabetes. Novo Nordisk’s business is driven by a “Triple Bottom Line” with a commitment to economic success, environmental soundness and social responsibility to employees and Registration for the events will be announced this summer. Additional information about the series or each individual race, please visit

FCC Honors American Printing House for the Blind’s Braille Plus 18 for Innovation in Communications Technology

Federal Communications Commission Chairman Tom Wheeler announced the winners of the third annual Awards for Advancement in Accessibility (Chairman’s AAA) on June 9 at a ceremony at the M-Enabling Summit in Arlington, Va.

Braille Plus 18, developed by the American Printing House for the Blind (APH), was the winner in the category for Advanced Communication Services (ACS). Larry Skutchan, APH’s technology project manager, was there to accept the award. It is a portable tablet/communication device with an 18-cell braille display that is the world’s first Android device designed specifically for individuals who are blind or visually impaired.

The Chairman’s AAA honors innovators in public and private sectors who develop communications technology for people with disabilities; they are part of the FCC’s Accessibility and Innovation Initiative’s goal to facilitate ongoing exchanges among industry, assistive technology companies, app developers, government representatives and consumers to share solutions for accessible communications technologies (A & I Initiative).

Quoted in a news release sent out by the FCC, Chairman Wheeler said “The potential of broadband-enabled technology to improve the lives of Americans living with disabilities is almost limitless – but only if that technology is accessible. I’m glad that these awards can help spark the development of new and creative technologies that furthers the important goal of making communications accessible for all Americans.”

The seven categories for the 2014 Awards were: Advanced Communication Services (ACS), Employment Opportunities, Closed Captions, Intellectual and Developmental Disabilities, Mobile Web Browsers, Social Media and Video Description. For information about all the winners, visit the FCC site at

Fans Invited to ACC Celebration Event on July 1

The University of Louisville will celebrate its new membership in the Atlantic Coast Conference on the day it enters the league at a public event on Tuesday, July 1 at Fourth Street Live! in downtown Louisville.

The free event will begin with live entertainment and video presentations at 5 p.m. with Louisville’s in-stadium DJ, K-Dogg, followed by a program at 6 p.m.  The program will include special messages from Louisville coaches and student-athletes, fan giveaways and plenty of surprises. A concert featuring the Louisville Crashers will cap the celebration on the main stage following the program. There will be food and beverage specials at participating establishments in Fourth Street Live! surrounding the celebration.

ACC Commissioner John Swofford, UofL President Dr. James Ramsey and Vice President/Director of Athletics Tom Jurich will be among those participating in the celebration. An 11 a.m. press conference that day will be streamed live by the ACC Digital Network on

Mascots from each of the 15 ACC institutions will make a special appearance at the event and interact with fans at Fourth Street Live!. The mascots will also visit with children at the U of L Autism Center that afternoon.

Louisville accepted an invitation to join the Atlantic Coast Conference on Nov. 28, 2012 and will soon move on to join that 15-member league on July 1. After an eight-year affiliation in the Big East Conference, the Cardinals competed in the American Athletic Conference last season. To follow the on-campus transition for the Cardinals, read more at

The Atlantic Coast Conference, entering its 62nd year of competition and 15 members strong, has long enjoyed the reputation as one of the strongest and most competitive intercollegiate conferences in the nation. ACC members continue to build upon the cornerstones on which the league was founded in 1953 with a consistent balance of academics, athletics and integrity. For more information, visit and follow @theACC on Twitter and on


The 12-and-under Ironmen Baseball “Navy” squad will be in Omaha reaching for their own stars at the same time the University of Louisville Cardinals baseball team plays in the College World Series.

The team made plans months ago to play in the Triple Crown Sports 2014 SlumpBuster/Omaha NIT Tournament and attend College World Series games, with only hopes that their hometown team might be there as well.

As luck would have it, they had already obtained tickets to Wednesday’s and Friday’s sessions and will see the Cards play as long as UofL wins at least one of their first two games.

(Editor’s Note: the Cardinals were eliminated from CWS play after consecutive losses to Vanderbilt and Texas.)

Leftfielder Collin McCarthy expressed his excitement as follows: “I want to experience some really tough competition, and I get to be out west with my buds for a week.”

First baseman Connor Gorman added, “It will be a wonderful chance to have great time away from home and play baseball in a new and exciting place.”

Second baseman Jake Murdach echoed those sentiments: “I am excited because we are going to go halfway across the country to show off our talent. And I get to do it with my second family!” Centerfielder Ethan Cartwright predicts great success for the team in Omaha: “I’m excited about going to Omaha because I get to spend a week with my brothers, and because we are going to go out there and win.” Pitcher Leighton Keller agrees: “We are going to be winners in the Cornhusker state!”

The Ironmen leave Louisville to travel to Omaha early next week. The team held its last two practices in Louisville on Thursday, June 12 from 7-9 p.m. and Saturday, June 14, from 3-5 p.m. The team will attend CWS games the evening of 6/18 and the afternoon of 6/20 and will play its own games (at least 6) June 19, 20 and 21 in Omaha.


Ball Up is giving local basketball players throughout the Louisville area the chance to go pro during the 2014 Ball Up Summer Tour. Players are invited to bring out their best skills as they compete for a contract worth $100,000 and a spot on the Ball Up All-Star roster, awarded at the conclusion of the tour. While cheering on the local basketball players as they go head-to-head against the Ball Up All-Stars at 7 p.m. on June 28, families can take in the excitement including guest NBA all-star coach Kyle Lowry of the Toronto Raptors, musical entertainment, and special guest appearances.

Local untapped streetball talent throughout the Louisville area can take their shot and come out to Shawnee Park, 4501 W. Broadway, at 11 a.m. on June 28 to participate in the open run tryouts for the opportunity to compete against the very best in streetball. Ten players will be selected to represent Louisville in a competition against the Ball Up team in a thrilling, heart-pounding display of talent and skill. The Ball Up All-Stars have yet to lose in the four-year history of the summer tour. If the local team becomes the first to defeat the Ball Up team, they will claim a $10,000 prize to split among the players. Throughout the tour, two MVPs from each city will be invited to participate in a two-day combine camp in which 10 finalists will be selected to play against the Ball Up All-Stars in a championship game in Las Vegas. At the end of the championship game one MVP will win a multi-year contract and become a Ball Up All-Star.

“This year, we anticipate some of the toughest competition that Ball Up has faced, especially with a stop in Louisville,” said Demetrius Spencer, CEO of Ball Up. “The level of skill and talent we find each year grows exponentially and we always look forward to discovering new talent on the court.”

The 2014 Ball Up All-Stars roster includes: The Professor, AO, Baby Shaq, Air Up There, Bone Collector, Special FX, Springs, Sik Wit It, Violator, G Smith, Mr. Afrika and the newest member to the team “Too Easy” from Maryland. NBA players, past and present that have participated in past Ball Up events include: Derek Fisher, Julius “Dr. J.” Erving, Allen Iverson, Dennis Rodman, Tracy McGrady, Matt Barnes, Rick Fox, DeMar Derozan, Rafer “Skip To My Lou” Alston and Eric Bledsoe, to name a few.

The Ball Up Summer tour offers family entertainment and an opportunity for local basketball players to become professional athletes. Ball Up travels to major U.S. cities including Los Angeles, Louisville, Indianapolis, Atlanta, New York, Birmingham, Chicago, Baltimore, St. Louis and Las Vegas. Live events and open run tryouts will be filmed for the top-rated television series “Ball Up: Search for the Next,” airing this Fall on Fox Sports.

To pre-register for the open run tryouts, tickets, or tour information please visit,

The Rotary Club of Louisville Announces New President and Board of Directors

The Rotary Club of Louisville announced that, effective July 1, 2014, the following officers and directors will serve on the 2014-15 Board of Directors:
President – Kevin Wardell, Chief Administrative Officer of Norton Cancer Institute
First Vice President – Greg Braun, Owner of Maid in Louisville
Second Vice President – Julie Schmidt, Senior Director of External Affairs at KET
Secretary – Craig Scherman, Retired, Kentucky Council on Economic Education
Treasurer – John Hampton, CPA, Retired as CFO of Roth Realty Company
Sergeant-at-Arms – Tom Bohnert, Vice President of Investments at Wells Fargo Advisors

Dick Brien, Director of International Center for Corporate Learning at Sullivan University System
Randy Coe, President of Kosair Charities
Alan Griffes, Wealth Strategist of Commonwealth Bank & Trust
Ken Grossman, President of Executive Image
Tracy Holladay, Executive Director of Cabbage Patch Settlement House
Mac McClure, Retired as Executive Director of Bernheim Arboretum & Research
Ken Middleton, President of Middleton Consulting, LLC
Michael Shackelford, Managing Principal of IKM Capital Management
Susan Smith, Executive Director of GuardiaCare

With approximately 450 members, The Rotary Club of Louisville is 10th largest of more than 34,000 Rotary clubs worldwide. The main objective of The Rotary Club of Louisville is service in the community, in the workplace and throughout the world. The motto of Rotary is Service Above Self, and this is exemplified through multiple projects and programs by The Rotary Club of Louisville that benefit others. For more information, visit the website at

$5,000 Scholarship Awarded to Sacred Heart Academy Student

This year’s Penn Station Athlete of the Year and winner of a $5,000 scholarship is Raven Merriweather of Sacred Heart Academy. For the first year, Penn Station East Coast Subs searched the Kentuckiana community for high school seniors who exceled in the classroom and on the field. Raven not only strived as a member of the varsity basketball team, but off the court she excelled in school with a GPA of 3.5. Upon graduating, Raven plans to attend Bellarmine University where she will pursue a major in math or communications.

“Participating in high school athletics motivates me to make good grades,” Merriweather said. “It also keeps The Penn Station Athlete of the Month program was launched in 1998 in the Dayton Market. Don Robinson, managing owner of Penn Station Louisville, started the Kentuckiana program in 2013 to acknowledge all of the wonderful accomplishments of local student athletes.

“The success earned off and on the court by Raven makes her a model representative to be our first Athlete of the Year recipient. She proves how wonderful our students in the Kentuckiana community are,” said Don Robinson. “I’d like to thank WLKY and ESPN 680/105.7 for being great partners and making this year a success.”

To nominate an outstanding senior in your school for the 2014-2015 school year, log on to